Sounds to me like physicians are a little disappointed in health tech. Don’t get me wrong. This is not another ‘digital health snake oil’ controversy. (Although we do go there…)
Instead, my main takeaway from this conversation with Dr. Jack Resneck, Chairman of the Board for the AMA, is that physicians don’t exactly feel included or engaged in the tech revolution happening in healthcare.
In short, while docs are excited about innovation, it seems they don’t feel heard. So much so that the AMA has created its own Silicon Valley-based investment fund called Health2047 to prioritize solution development for what physicians have deemed the biggest systemic issues in healthcare. What’s out there is just missing the mark and, more importantly, the practicing physician perspective on what problems need to be solved in the first place.
I open this interview by asking Dr. Resneck what digital health entrepreneurs and health tech startups can do to work more effectively with physicians. The answer it seems is as simple as, ‘just ask your doctor.’